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Smallwood Flooring
Flooring Installation

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Flooring Installation Done Right the First Time

Hardwood, carpet, and luxury vinyl plank - Charlotte's hands-on install crew, in your home and out in days, not weeks.

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One Crew, Three Materials, No Guesswork

Smallwood Flooring has been installing floors in Charlotte homes since 2016. We're not a big-box retailer with a warehouse full of subcontractors — owner William Smallwood is on the job site, and the same small crew that measures your rooms is the one laying your floor.

We install solid and engineered hardwood, carpet, and luxury vinyl plank (LVP). If you're not sure which material fits your budget, your household, or the room you're redoing, that's exactly what the in-home estimate is for — we'll walk the space with you and talk through real options, not a sales script.

One Crew, Three Materials, No Guesswork

How an Install Actually Goes

Every job starts with a free in-home visit. We measure, check the subfloor, and give you a real number before any work begins — no phone-quote guessing. On install day we protect the surrounding rooms, remove furniture as needed, and get to work.

Subfloor condition matters more than most homeowners expect, especially with Charlotte's mix of older houses on crawlspaces and newer builds on slab. We check for moisture, squeaks, and unevenness before a single plank or carpet seam goes down, because a floor is only as good as what's underneath it.

  • Free, no-pressure in-home estimate by appointment
  • Subfloor inspection before installation begins
  • Furniture moved and work areas protected
  • Final walkthrough so you can inspect the finished floor with us
How an Install Actually Goes

Built for Charlotte Homes

Summers here are hot and humid, and that affects how hardwood and LVP need to acclimate before installation and how they're fitted at the edges. We account for seasonal expansion whether we're working in a 1960s ranch near uptown or a brand-new build out in one of the growing suburban subdivisions.

If you're replacing old flooring rather than starting from a bare subfloor, we can also handle the tear-out and prep so install day isn't held up waiting on someone else's schedule.

Built for Charlotte Homes

General Installation Pricing

Every home is different, so these are starting-point ranges — your actual quote comes from a free in-home estimate, not a phone call.

OptionTypical priceNotes
Luxury Vinyl Plank (LVP)From $4–$7 / sq ft installedIncludes basic subfloor prep
CarpetFrom $3–$6 / sq ft installedPadding priced separately
Engineered HardwoodFrom $6–$10 / sq ft installedVaries by species and width
Solid HardwoodFrom $8–$13 / sq ft installedSite-finished options available

Ranges assume a standard-condition subfloor. Older homes, extensive repairs, or unusual layouts are quoted after we've actually seen the space.

Flooring Installation - frequently asked questions

No — Smallwood Flooring works by appointment and comes to you. We've found that seeing samples in your own lighting, next to your own trim and cabinets, gives a much better sense of what a floor will actually look like than a showroom display does.

A single room of LVP or carpet is often a one-day job. Whole-home hardwood or multi-room projects usually run several days depending on square footage and whether old flooring needs to come out first. We'll give you a real timeline during your estimate.

We handle moving furniture within reason as part of the job — just let us know ahead of time if there's anything especially heavy or fragile so we can plan for it.

We'll do our best with hardwood species, plank width, and stain matching, but wood is a natural material and exact matches aren't always possible — we'll be upfront with you about that during the estimate rather than promising a perfect match we can't deliver.

How to get new floors in your place

The Smallwood Flooring Experience™

Schedule a consultation

Book a time that works for you - we'll bring samples to your home.

Expert advice & free quote

We measure, recommend, and deliver a no-obligation quote on the spot.

Professional installation

Full-service install from prep to cleanup - we handle every detail.

Follow-up & support

We check in after install and stand by your floors for life.

Happy homeowners in their living room with new flooring

Reviews

Charlotte trusts Smallwood Flooring for all their flooring needs.

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Flooring estimator measuring a room for a new floor

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Professional flooring installer laying new plank flooring

Services

Our professional flooring installers are ready to help you with your next project.

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What we stand for

Our core values

Premium quality We take pride in delivering top-tier quality. Every detail matters, and we don't settle for anything less than exceptional.

No pressure sales We believe in honest advice-not pushy sales. Our goal is to help you make the right choice, at your pace.

Service that cares You're the reason we do what we do. That's why we're committed to providing reliable, personal, and outstanding service from start to finish.

Interior solutions Need help bringing your vision to life? Our team is ready to guide you in designing a space that truly feels like home.

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Craftsman carefully installing quality hardwood flooring

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Get inspired

Let us help choose the right flooring style for your home! Browse our beautiful flooring galleries to get started.

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Right around the corner

Devoted to Charlotte

Charlotte is home — it's where we're raising our own families, so every install is treated like it's for a neighbor, not just a customer.

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Because you'll actually talk to the people doing the work. Smallwood Flooring is a small, owner-led company, so when we're in your home, we already know your project inside and out — no call centers, no handoffs, no pressure to upgrade to something you didn't ask for.
We treat every estimate and install like we're working in our own home — showing up when we say we will, communicating clearly about timeline and cost, and cleaning up the job site before we leave. If something isn't right afterward, we come back and fix it.
We focus on three categories so we can do them well: hardwood (including engineered hardwood and refinishing existing floors), carpet, and luxury vinyl plank. Staying focused lets us give honest advice instead of pushing whatever happens to be on sale.
Yes. Every installation we complete is backed by our own workmanship warranty, on top of whatever manufacturer's warranty comes with the materials you choose. If an issue shows up after the fact, give us a call and we'll take care of it.
We're based in Charlotte and work throughout the surrounding area, including Huntersville, Concord, Matthews, and other nearby communities. Not sure if your home falls in range? Just reach out and we'll let you know.

Good to know

All Your Flooring Answers.

Feel free to check out our comprehensive list of FAQs: view our full FAQ

William Smallwood | CEO

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